In "Online Political Campaigning during the 2014 Regional Elections in Poland" (2015), Paweł Baranowski analyzes the use of the internet for political campaigning during the regional elections in Poland. The study investigates the role of online tools in shaping public opinion, mobilizing supporters, and facilitating communication between candidates and voters. Baranowski finds that social media platforms played a significant role in the campaign process, with candidates utilizing various channels to promote their messages, engage with voters, and build online communities. The research highlights the growing importance of online political campaigning and its potential impact on election outcomes. Keywords: online political campaigning, regional elections, Poland.
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Baranowski, Paweł (2015). "Online Political Campaigning during the 2014 Regional Elections in Poland". Media and Communication. 3 (4): 35–44. doi:10.17645/mac.v3i4.368.
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