Jump to content

Rethinking Online Communities: The Shift to a Member-Centric Approach


StevenM

Recommended Posts

As online communities continue to grow, many organizations still follow an outdated playbook focused on control rather than connection. Too often, organizations prioritize their own needs—such as clear goals, measurable metrics, and controllable platforms—over the desires of their community members. But is this really the best approach?

What if we shifted to a member-centric model? This would involve putting the needs and experiences of community members first, even if it means less control for the organization. After all, whether members are engaging on hosted forums or independent platforms like Reddit, the results—whether it's increased loyalty, shared best practices, or community-driven insights—can be powerful.

The challenge is clear: how do we trade control for results? What strategies could community builders use to foster engagement across platforms they don’t own? Can empowering members with more autonomy lead to stronger, more loyal communities?

Let’s discuss how community leaders can break free from the traditional mindset and embrace the future of online community management by giving more power to the people who matter most—members.


View full article

Link to comment
Share on other sites

  • Replies 0
  • Created
  • Last Reply

Top Posters In This Topic

Popular Days

Top Posters In This Topic

Popular Days

Join the conversation

You can post now and register later. If you have an account, sign in now to post with your account.

Guest
Share more information, add your insight, and reply to this topic. All users are welcome to post.

×   Pasted as rich text.   Paste as plain text instead

  Only 75 emoji are allowed.

×   Your link has been automatically embedded.   Display as a link instead

×   Your previous content has been restored.   Clear editor

×   You cannot paste images directly. Upload or insert images from URL.

  • Recently Browsing   0 members

    • No registered users viewing this page.
  • Recently Online   1 Member, 0 Anonymous, 2 Guests (See full list)

×
×
  • Create New...